“How can I retain and motivate employees to work for us?” Many managers have been wondering this since the job market has become unprecedentedly tight. Engaged and motivated employees make for better business results and yet many companies do not address this structurally. How can a company make a long-term investment in staff? Follow these 5 pieces of advice to increase loyalty among employees!

Advice 1: Focus on onboarding

Encouraging employees to remain loyal to a company starts on Day 1. Staff onboarding is extremely important, as it is the first impression someone gets of the company. A personalized induction program helps employees learn all company processes and creates instant connection. Share the company’s vision, tell which colleagues can offer help and make it clear what the expectations are during the onboarding period.

Advice 2: Open and transparent communication

Loyalty cannot be fostered without good communication. An employer who communicates reliably will also build trust among employees. Schedule enough performance reviews where both parties can share their experiences openly, without the tension of consequences. Give compliments and express appreciation for the effort someone puts in. As an employer, also be open to constructive criticism so that it doesn’t feel like a sham to the employee!

Advice 3: Employee loyalty through perspective

Every person has the need to grow, both personally and professionally. As a good employer, you can offer perspective through advancement opportunities or free training. Give every employee a chance to learn new work or expand their expertise. Prevent bore-out among staff and keep work interesting!

Advice 4: Invest in ambassadors

Employees have a lot of influence over the opinions of co-workers, so it is important to have some individuals who are willing to play an ambassadorial role. Invest in those who enjoy promoting the positive aspects of the company and reward them for it. If you want to increase loyalty among employees you need to stimulate intrinsic motivation. A good work culture starts in the workplace!

Advies 5: Attention to offboarding

It won’t be immediately obvious but paying attention to offboarding is very important. Make sure employees leave in the right way so that the name of good employer is maintained. Engage in conversation and find out what the reasons are for an employee leaving so that human resource management can be improved. Saying goodbye in the right way is indispensable for a sustainable employer!

Tip: Invest in staff and encourage loyalty

Are you finding it difficult as an employer to encourage loyalty among staff? Then start with the advice above and find out what works for your company. Loyalty is by no means a given, but it will yield better business results in the long run.

Could you use help in increasing loyalty among employees? Then ask our employee happiness experts for advice!

Be proactive and focus on employee loyalty!

Increase loyalty with 2DAYSMOOD’s tool: useful data to measure loyalty and engagement.

 See how it works here!